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[Template] Competitor Training

Use this template to create impactful, targeted training on your competitors to give your sales team an instant advantage.

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One of the most important topics to train your team on is who your competitors are and how to win against them. This training template takes the guesswork out of how to build competitor training in a way that is logical and engaging, and will help your team actively implement this information immediately. There are notes along the way to guide WorkRamp Admins in how to organize their content, placeholders for interactive course elements, and downloadable tools you can customize and add to your training.


Outline

Section Introduction

  • Overview & Objectives
  • Competitor Snapshot
  • Battlecard [Optional]

Section Key Insights & Strategies

  • Competitor Strengths & Weaknesses
  • Packaging & Pricing
  • Offense
  • Defense
  • Customer Stories

Section Wrap-Up

  • Additional Resources
  • Review & Feedback

Section Appendix [Optional Training Add-ons]

  • Head-to-Head Analysis
  • Crush this Competitor

Awards

Competitor Crusher Certified
Badge
Competitor Crusher Certified

Included Modules

Flip Card
Flip Card
Matching Choice
Matching Choice
Multiple Choice
Multiple Choice
Survey
Survey
Text Questions
Text Questions